Originally Posted by clydeoutboards
you would need to be v stupid to buy a mercury/ mariner 30hp or less unless you thought having a mercury / mariner badge was a status symbol. Hence why these dealers keep their mouths shut and Tohatsu dealers dont.
Or you have a mercury dealer handy and believe you will get better service from the guy who supplied the engine. Local service support is one of the compelling reasons for selecting one engine over another.
Or you believe that Mercury might give better warranty / after sales support.
Or you believe that the resale value of the engine will be higher in the long run with a more "appealing" badge.
Or you prefer the colour of the mercury / mariner livery.