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Old 25 February 2004, 08:57   #1
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Most important Rib im UK?

Im a student from Norway, who currently study marketing at Newcastle University. Im doing a market environment research about Ribs in the UK. What do you guys recon to be the most important Rib brands in the UK?
In Norway it`s Zodiac, Bombard Avon and Tonado
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Old 25 February 2004, 09:19   #2
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I guess you may need to clarify what you mean by important.
From who's perspective? Commercial or leisure? And so on...
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Old 25 February 2004, 09:26   #3
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I want to look at the biggest brands in the leisure markets in the UK from a business point of view.
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Old 25 February 2004, 11:29   #4
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Country: Greece
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Is difficult to tell really. Zodiacs are well known but not popular, so are the BOMBARDS and other makes.

To get data that is related to sales volume and correlate it to the success or not of the advertising campaigns of each individual make it will be impossible as make X probably says that they sell 100 RIBs per year and in reality they sell 5-10 max and so on.

There is a lot of RIB make and makers that are advertised in the UK such as:
Scorpion
RIBEye
RIBTEC
Prosport
Humber
Watercraft
Osprey
Cobra
X-RIB
Valiant
Avon

and a lot more than those.

I'm sure people in this forum will chip in to tell you names of other makes that I have most likely forgotten.
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Old 25 February 2004, 11:44   #5
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From a dive RIB point of view the most popular makes, in that most clubs and individuals I know have them, are
Humber
Osprey
Northcraft and
Tornado
It really depends on what you mean by the most popular, the most common single RIB type that you see nowadays is the Avon 4m, I bet that they don't sell many now but over the years a lot have been built and they last.
I reckon the most common single RIB manufacturer has to be Humber or Avon in sheer numbers built overall, but stand willing to be corrected?
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Old 25 February 2004, 11:49   #6
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If by the U.K....

you actually mean RIBs manufactured in the U.K and not as most are assuming, avalible to buy in the U.K. it may help you to take a look at the following link.

http://www.boatsandoutboards.com/php...category_id_34

Good Luck.
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Old 25 February 2004, 12:07   #7
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Manos

I'm truely disappointed that you have forgotten the king of all RIB makes, that being Gemini !!

I'm sure the Jackeens will have issue with this too !!

Phil
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Old 25 February 2004, 12:09   #8
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UPSSS yes u r right Phil and the FALCONs too.
I was merely trying to point out that there are 100s of makes around.
Hope I am forgiven!!
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Old 25 February 2004, 12:57   #9
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Ribcraft

Ribcraft are a RIB company, making and selling to/for the UK leisure market. Although they are predominantly a commercial company, more and more Ribcrafts are used as leisure boats due to their high build quality and seakeeping. Hope that helps!

Robert
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Old 25 February 2004, 13:58   #10
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Manos

There is nothing to forgive seeing as you forgot your own boat too!!

You are right though, there are 100's of makes around.

Working out what make is the best really seems to come down to individual preference Fredrik.

Good luck with your quest and let us know your findings.

Phil
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