Each to their own but not my cup of tea
It looks quite similar to the one that was discussed below.
They've called it Ribtech with an 'h' to avoid any confusion with another well known brand. Maybe we should start a thread on 'Chinese names for RIB's' - Libclaft for example.
Just out of interest the 2702 on the slightly odd font CE plate suggests the assessment of the conformity of the product against the ISO standard was done in Estonia (or not).