For those still waiting with bated breath until their copy drops through the letterbox, I'll explain what Mike's referring to.
In the latest RIB International there is an article about the "Trans Atlantic Artic Expedition". Rather than stick to the press release, Hugo Montgomery-Swan muses over the various other trans-Atlantic RIB voyages by Enda O'Coineen, Alan Priddy, Bryan Peterson and "Arek the Pole" and wonders how Bear's crossing will be a first.
He also asks Bear about the reference to the Arctic, when they'll be barely going within 200 miles of the Arctic -- the answer is apparently "the boat will be seen and photographed amongst the ice flows [sic] that drift down from the Arctic into the North Atlantic Ocean"!
In common with everyone else, Hugo then goes on to wish the team the best of luck in what will doubtless be a gruelling voyage.