Originally Posted by Ashton
At long last we are bighting the bullet and plan to launch a rib experience here in Scotland next year in time for the start of the season.
We have our boat (Ribcraft 10.5) and are familiar with the coding requirements.
We would appreciate some help, assistance or guidance from existing operators in the following areas:
Marketing material - Printed leaflets and signage, any hints or tips?
Blog's/App's/Facebook/Twitter - Any experience of using these, are they worthwhile?
Clothing - What make offers best value?
Lifejackets - What make offers a robust lifejacket at a sensible price?
Disclaimer forms - Is there a standard document out there?
Pricing - Are there pricing thresholds?
Website - I'll post a link on here for comments as soon as we have it up and running.
Anything else you think might be useful......
Thanks in advance.
Mark there is a document that was produced that sets out some good background but the PDF is too big to load and being a techno **** dont know how to redcue it, so pm me your e mail and I will send over the document titled "starting a rib business"
This I think is the link
If this fails then pm me again.
Marketing without question has to be key- It was mentioned concerning Solent Rib Charter and they have the corner covered well . Certainly google ads may be expensive but you can target this now and slowly work towards optimising the website and getting onto the organic side of google searches. We have leaflets but you must think where to use- Hotels? Clubs? Businesses? Tour companies and tourist centre?
Facebook, twitter, linkedin must all have some help but I am no expert
Clothing must be good as wet and cold clients dont come back, so breathable is also good and to extend the season you need good quality although summer wear can be thinner
Shop around for lifejackets- suggest fully automatic but look at prices for servicing which must be done and also part availabilty and prices. Trade discounts are there to be asked for. We started with manual but in my view health and safety guru's would kill my business if someone went overboard and they forgot to manually operate the lifejacket as many people have never been on boats, let alone fast RIBS
Quite a few of us on the South use an insurance disclaimer which the insurers formatted for us. I can find this to e mail if you wish but insist on good insurance with good liabilty cover as we see a few chance claimaints looking to take money but this would destroy your business
Pricing can be sen on many similar websites and depends on locality, what is on offer, competition and overheads ie mooring dry stacks etc
If you search back on forum under commercial operators there is a significant amount of good words to be read, as stated 250 set up at beginning of this year and should know latest problems.
Guess loads more for you from others