Originally Posted by Channel Ribs
Are you just saying that because Erin keeps asking for one, or do you really think it is good for site traffic? As you can tell from the question, I dismissed it as gimicky.
Encouraging his voyeuristic tendencies would be the last thing I would wish to do. No, it does boost traffic into your site, so much so that you could have issues with your ISP. I ran a PTZ cam in my business for 18 months until I was busted by the Feds. Traffic went up from 200 visits a day (or less) to over 2000. Much of this was junk traffic but it boosted my search profile a lot. The secret was to have the right stuff on the cam page. In your case, it might be a good place to showcase your special offers. Local tides and WX sit well beside the cam.
Changing photographs regularly is no harm either. Clients want to know that you're there and dealing with other clients - happy clients. Consider a mini-blog (I know, I know - more work) where you feature the odd visiting client's boat. (Mr. X visited on the Jolly Roger
on his last leg from the US. Picture. We resupplied him and fixed his whatever.) Once a month is enough. If you can include a few client testimonials, especially distance buyers, then that's a bonus too.